Bespoke Cycling Kit

The new club kit I mentioned in my newsletter is due to arrive in a week or so
Thank you all so much for your support and willingness to get involved in the 'club' aspect of this little adventure
It now looks like I have not ordered enough kit!

Here is a proof of the design - I have not gone for the long sleeve jersey
I have ordered the following:
- Bib shorts
-Bib 3/4s
-Short sleeve jersey (full zip)
-Gilet

The initial order was a fairly small one (200 pieces in total) but 70% of that has already been pre-sold, so I will get some more as well
If you would like some kit please just let me know

Richard's Dogma

Richard came in this morning to do a final fitting on his new Dogma
It looks amazing and he was thrilled, as were we !
I could not resist taking some photos before the bike left us....

Bike servicing

Many of you will already know Jean-Claude (JC) as he has developed a fantastic reputation for the quality of his work and his professional approachable manner



Let me quote one (mutual) customer

I think JC is excellent. His level of customer service is really super high. I jump at any opportunity to recommend him and everyone I know who has had contact with him speaks extremely highly of him. He seems pretty commercial and I think he really gets "it". Whatever "it" is. He is young and ambitious but with a really sound and mature approach. (I would also see his Palmares as a bit of a draw for the brand as well.)
To be honest I would see JC more as a friend than a "supplier" nowadays which is testament to just how good his customer relations are!


JC and I have worked together for over a year now, but up till now he has also had his own workshop.
Given the large increase in business we have seen here at Bespoke (and I am extremely grateful for all your support in this) it made sense for JC and I to make our arrangement more formal. I am now pleased to say that JC will be based full time here
Please give us a call/email to arrange for your next bike servicing and you can see what all the hype is about !

Welcome Pinarello.....

I am really pleased to announce that we have increased our family of frame brands to four, and thus we are now Central London's exclusive Pinarello dealer.

Pinarello will need no introduction to you all. The Dogma is certainly a stunning bike technically, one whose appearance certainly divides opinion like no other bike out there. Some people think it too flash and prefer the classic looks of a Parlee. But there are others who simply love the boldness of the design and colours. It cannot be denied that the bike looks amazing in the flesh
Even more important to me is the way it rides and handles. I have always loved the Pinarello geometry and have a 2004 Dogma (the old Magnesium one) which I have based many of my future custom Parlee and IF frames off of.

Here is the first Dogma we have built up - I am pleased to report that the lucky customer is thrilled

Pinarello is the first time we have worked with a European builder, and such a famous company. I think it is a get fit for us, expecially with the Team sky tie up and think that the frames over us a genuine Pro-Tour brand to show our clients. Its not a bike that will cannibalize our carbon Parlee sales - they command very different audiences (and passionate audiences).

Wet, dry and Fast

My friend Brian sent me a photo of his 3 Parlee's. He titled it "Wet, Dry and Fast''. Very cool!



The pink bike was the first build we did together - its a custom with a very stiff tubeset. Given Brian is a big strong guy, we wanted to make this the stiffest, yet most compliant 'race rocket' we could. I think a nice touch is the 'T-Mobile' isue SRM we sourced to match the pink decals. The pink Chris King hubs and HS and pink Speedplay pedals complete the look !

The blue bike is the every day bike, and was one of the first bikes we did that could take full mudguards. This bike is effectively a prototype of the Z1 Tour Parlee now offer as a model. Its not as stiff as the pink bike, better suited to those commuting miles....

The TT bike is Brian's weapon of choice for Ironman events. He is called 'Diesel' so plenty of chance to get comfy and get those big legs turning away !

One of the very best things about my job is getting to meet people like Brian. We first met two and half years ago when he popped into the studio for a bike fitting. He was actually my very first customer in our N1 location! Now we have weekly conversations about everything and anything. When my wife is off work, and has the chance to see what I do all day, she cannot believe how much time I spend on the phone! She says I am worse than a girl, especially when she hears me discussing vital issues like what colour bottle cage accents we should get for a bike..... She has no idea how important these issues are !!

I love my job, the bikes we get to build, the people I get to meet and the friendships that then develop

Anyway thanks again Brian for all your support and friendship - heres to more great years ahead....

Paint, glorious paint

CyclingEdge are the Parlee importers in Australia, and do some great builds (they also import Parlee, Edge, Moots and IF so have a thing about quality)
This is their most recent customer bike build
I think its stunning



The bike would look wonderful as you stopped outside the Sydney Opera house (or in the Alps for that matter) with the sun beating down on your back and the blue decals 'popping' in the sunshine ....this paint scheme might look slightly less at home in Surrey/Kent on a dreary Feb morning !





Decals look great - these are not the stock ones you see on the website - but are a 'candy' decal. They are doing more and more of these candy finishes as the effect is so striking when the light catches them

NAHBS is round the corner

The North American Hand Built Show is where the great and the good ocme to show their wares and celebrate the beauty of cycling
Here is a sneak prview of one of the 5 bikes IF are showing

Its a single speed (Belt driven !) Corvid
Gorgeous !